Mastermix DJ Dave Evans gives you the low down on the idea behind DJ Edits, the latest range to hit the Mastermix catalogue.
It seems that everything is getting smaller nowadays; Wagon Wheels, the amount of money left in your account at the end of month, DJ equipment (although I don’t miss the days of lugging around a pair of turntables and several crates of records) and even audience attention spans.
In this digital age people can flick from one song to another very quickly and, as a result, have shortened the amount of time before they get bored of a track being played by a DJ. This has an impact on the dancefloor as the crowd can potentially lose interest in songs and generally don’t want to hear 4 minutes of a single track anymore.
Mastermix are always looking at ways of developing products to move with the times and effectively make a DJ’s life easier, and with that in mind designed a product to keep a night moving quickly and maintain the energy on a dancefloor.
DJ Edits consists of classic tracks re-engineered to create shortened versions that deliver a tighter, punchier track for DJs to play to their audiences.
The component parts of the track remain…it’s the filling that has been removed!
Take a track like Luis Fonsi – Despacito, in its original format its over 4 minutes long which means by the end of the second chorus your crowd might be looking for something different but there is no key “out” point in the track to allow the DJ to move into the next track.
The DJ Edits version removes a verse and chorus, along with a shortened intro and outro, so you now have a song that is around 2:30 in duration but still gives you an intro and outro to flow in to the next track with as well as maintaining enough of the original song so your audience don’t notice that you are playing a much shorter version.
Example: Fresh Prince of Bel Air
Another DJ Edit featured on Volume 1 is the classic TV theme to the Fresh Prince of Bel Air. Everyone knows this song from the television show and, by speaking to other DJ’s as well finding from my own experience, I realised that the normal version out there has the extra verse and drop in it which isn’t included in the actual theme and often catches a crowd out when you play it. So the DJ Edit is essentially just the main theme to the show with an intro and outro added to it, making it shorter and more familiar to the audience.
Example: Pump Up The Jam
Another example is Technotronic – Pump Up The Jam. For this one it is more of a reconstruction from the original DJ Beats version. The intro has been changed to reflect the main part of the song and the length has been brought down from 5:08 to a much snappier 2:18. This keeps the song fresh and the flow of the night a lot quicker for your crowd.
The range is growing each month and now boasts 8 volumes plus two bonus collections, instantly giving you an extra 100 tracks. It includes tracks from 50s to present day and each song is engineered with care & respect to ensure there is no compromise when you play them for your audiences.